Communication community on Whatsapp

It is very common to notice that fewer and fewer young people attend prayers in the Beit Knesset. This is due to several reasons, but mainly because there is a cultural struggle in today's world for the awareness of the youngest.

Think about your child's daily life. He has school, friends, teachers, and his relationship with his family is becoming a time when he comes home, eats something and goes to his room to play video games, watch his TV show or simply browse social media.

And we know that, on social media, all he sees is content that either simply does not speak of the culture to which he belongs, the Jewish culture, or speaks badly of it.

Communication is a crucial element in cultural preservation and community relations. If we limit communication to announcements about events, we are missing the opportunity to use new information and communication tools to reinforce and spread our culture.

Beit Knesset

Now think of the Beit Knesset not only as a religious center, but as a center for the dissemination of culture. This is how we see it. To do this, we will use information and communication tools such as WhatsApp or Telegram to spread not only announcements about events in the Beit Knesset, but also videos that promote and highlight the strength of our culture. You can see an example above.

How can this thrive? No information technology surpasses the strength of human relationships. That is why even WhatsApp or Telegram groups need the support of people in order to achieve the Beit Knesset goals.

The first step is to hold a meeting in the Beit Knesset to announce the community's new communication project. We can help organize this event and even create a presentation so that the Rabbi can explain how it will work.

It will all start with the traditional and regular attendees of the Beit Knesset. These people will be instructed so that they can act as communication agents for the Beit Knesset.

How?

Once they receive the weekly video about the Parashot or some aspect of our culture, the mission of this communication agent for the Beit Knesset is very simple. The person will need to forward this video, via WhatsApp or Telegram, to at least 5 people in their family who are further away from the Beit Knesset. They can add a simple message, such as: "I think you will like this video. If you like it, send it to one or two relatives."

Now imagine a Beit Knesset that has 500 regular attendees who will get involved in this action. These 500 will send the videos to 2,500 people, who can then send the video to another 5,000.

This is how, step by step, we will reach more and more people in the Beit Knesset sphere, so that they will begin to seek more closeness, more culture, more community relationships. It is very simple. We do not want to reach the world. Only the people who are in the spheres of relationships of the Beit Knesset attendees.

To find out how much this will cost the Beit Knesset, see the other article on this blog. You will find that the Beit Knesset will not need to pay for the weekly production of the videos. See above an example of these cultural videos that will help promote our values ​​with a very different approach from the usual announcements about events or parties. If you would like a demonstration video produced for your Beit Knesset at no cost, please contact us now.